Google delivers 97% of my search engine traffic. Yahoo, Live, and the smaller search engines share the remaining 3%. This situation unsettles me somewhat. Google's double-top-secret page ranking algorithm is regularly tweaked, and if one of those tweaks were to push Poker Copilot into oblivion, my sales would drop dramatically. It seems that one large company has too much influence on small IT companies like mine that sell solely through the web.
Therefore I wish the best of luck to Google challengers new and old. I'd feel more comfortable if there were a number of viable and competitive search engines, rather than one enormous publicly-listed organisation having a global near-monopoly.
The Poker Copilot Blog
Tracking the development of Poker Copilot, Mac OS X software for poker analysis and statistics.
Tuesday, 2 June 2009
Competitors for Google?
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4 comments:
You make a very good point. The power of Google can not be understated. Last time the algorithm had a major change, affected companies basically went under. It controls the fate of many in its search engine.
Unfortunately, we have to confess that our businesses depends upon Google algorithms. I'm afraid in the next five years no alternatives will appear. This is sad.
Nowadays, the only way to diversify the risks is to work with other relatively cheap traffic sources: blogs, forums, social networks and social media.
So do you regularly use anything but Google? :)
It could be worse, we could all be dependent on Bing lolz
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